The goal of the project is to revitalize Market Street from Octavia Boulevard to The Embarcadero and reestablish the street as the premier cultural, civic and economic center of San Francisco and the Bay Area. The new design should create a comfortable, universally accessible, sustainable, and enjoyable place that attracts more people on foot, bicycle and public transit to visit shops, adjacent neighborhoods and area attractions.
To realize this goal, the Department of Public Works, the Planning Department, the Municipal Transportation Agency, the San Francisco County Transportation Authority, and the Mayor's Office of Workforce and Economic Development, together with community partners, are initiating an effort to reimagine this public space to become a "Better Market Street." The goals include: Urban design that reflects local identities and encourages more social, cultural, and economic activities; and substantially enhanced conditions for bicyclists, pedestrians, and public transit riders.
The Better Market Street Project is an initiative between city agencies and community partners to improve San Francisco's most important street. For more information on the Better Market Street Project, please call (415) 558-4045, or visit the project website.